Bruce Nussbaum’s lecture on Design at The Edge is one of my favorite.
I’m not enrolled in it, but still feel obligated to sit in every Monday. Last week, Bruce mentioned to me that he is writing a book on what he calls CQ, or Creative Intelligence.
At Columbia Business School’s China Business Conference, [...]
Christian Schneider came to Parsons to present some of his work and to speak about his professional experiences.
He emphasizes the fact that making changes in the real world has greater impact than winning design awards, and that this impact can happen through academia and from students. The importance of design awards is a popular [...]
Bill Moggridge of the Cooper-Hewitt spoke at Bruce Nussbaum’s Parsons class Design-At-The-Edge.
Thoughts on Research
ethnographic research
latent needs
you don’t know what the designs are yet
market research
once you have the concept down and you have a prototype then you can focus on the explicit needs of market research
[...]
DREAM:IN Conclave
To read the common dreams of India and develop big ideas for business, policy, development and sustainable change, and work towards realizing them, leaders and design experts from India, USA, Brazil and Italy will be joining us at the conclave from 16th to 19th February 2011. The DREAM:IN Conclave will bring together [...]
Earlier this year DREAM:IN, an international inititative was started by Carlos Teixeira and Sonia Manchanda in conjunction with idiom and support by Bruce Nussbaum. See below for original details.
DREAM:IN is a platform for engaging local design expertise globally.
The DREAM:IN Project challenges one and all, to begin the creation process, not from people’s needs but [...]
